His keen instincts for the mood and feel of popular culture were honed during the 70s and 80s, when he and his late business partner, Steve Rubell, created the legendary and groundbreaking Studio 54 and Palladium nightclubs. But between the extroverted Mr. Rubell’s cultivation of celebrities and the studious Mr. Schrager’s sense of style and theatricality, they set out to create the perfect party every night. “The phenomenon is very different from perception — which is sex, drugs, disco, mountains of cocaine, Liza Minnelli, period. In the movie, Mr. Schrager seems more ashamed of this action than of his own crimes, indicating how much it would have disappointed his father — who, we find out, was “Max the Jew,” an associate of the crime kingpin Meyer Lansky. At Studio 54, Ian Schrager and Steve Rubell hosted outrageous parties, welcomed fabulous celebrities — and courted a lot of controversy. That 1980 date was also the beginning of the H.I.V./AIDS era, with the first cases surfacing about that time.”. My office called, saying my phone was ringing off the hook. Close to 25 years since he turned his back on the famous, but infamous Studio 54 nightclub, Ian Schrager, who with his latest business partner Steve Rubell lived the … Along with his Steve Rubell, Ian Schrager was the mastermind behind Studio 54. Studio 54. “It’s where you come when you want to escape. The film is able to explore the inner workings of the club, and this friendship, because, for the first time, Mr. Schrager speaks at length about his Studio 54 experiences. Kamali helped her style and her wardrobe and helped with the first cases surfacing about that I. Rubell hosted outrageous parties, welcomed fabulous celebrities — and courted a lot controversy! Schrager kept jail time a secret from kids after fall of Studio 54 days and his with. 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